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Network Communications, Inc. to Post For-Sale Property Listings on®

Top Real Estate Publisher Joins Zillow® Listings Feed Program; Expands Online Distribution for Advertisers

Jan 9, 2008

LAWRENCEVILLE, Ga. and SEATTLE, Jan. 9 /PRNewswire/ -- Network Communications, Inc. (NCI), the leading publisher of printed and online real estate information in North America, and leading Real Estate Web site® today announced NCI will join the Zillow® Listings Feed program to feed 500,000 of its residential listings to daily. This agreement will deliver to NCI advertisers additional marketing exposure through the site, which is visited by approximately four million people every month.


"NCI is continually looking to expand the opportunity for consumers to interact with our advertiser's listings when they are shopping for a home," says Cy Caine, vice president strategy and business development, Network Communications, Inc. "As one of the most visited real estate sites on the Web, allows us to offer our advertisers exposure to millions of additional consumers while enhancing the search experience for homebuyers."

In the coming months, a half million for-sale property listings from the top NCI real estate brands -- The Real Estate Book, the #1 real estate publication in the country, New Home Finder, New Home Journal, New Homes & Ideas and Unique Homes -- will be dynamically uploaded to Zillow on a daily basis. When a home shopper requests more information on an NCI property listing on, their inquiry will be directed back to NCI's advertiser.

"Zillow is excited to be working with NCI to help their advertisers gain additional exposure for their listings while enhancing the experience for visitors to Zillow by providing such an extensive and diverse list of for-sale homes," said Jorrit Van der Meulen, Zillow vice president of partner relations. joins NCI's growing network of online distribution partners which delivers more than 50 million unique visitors monthly. Partner sites include,,,,, Google Base, HomeGain,,, MSN Sympatico, NYTimes/Real Estate,,,, Unique Global Estates, Wall Street Journal and

Zillow Listings Feeds allow brokerages and other listing publishers to post for-sale listings directly to the site in a bulk feed, giving the homes a virtual for-sale sign for free on For enhanced exposure, individual agents can create a free profile page with photos, contact information and more details about the individual agent, linked directly from each listing.

About Network Communications, Inc.

Network Communications, Inc. is the leading publisher of printed and online real estate information in North America. The company was acquired by Court Square Capital in January of 2005. Its magazines are read by over 12 million readers in over 500 markets and deliver more than one million leads to advertisers each month. Network Communications' assets, The Real Estate Book®, Apartment Finder / Blue Book™, Mature Living Choices®, Black's Guide®, New Home Finder®, Enclave™, Unique Homes™, Kansas City Homes & Gardens™, Atlanta Homes & Lifestyles, Atlanta Home Improvement, At Home In Arkansas, Relocating in Las Vegas, Colorado Homes & Lifestyles, St. Louis Homes & Lifestyles, Seattle Homes & publisher of printed and online real estate information in North America. The company was acquired Lifestyles, and Mountain Living, include publications that millions of readers around the country turn to when looking for the latest information about the real estate and home design markets. Online magazine content can be accessed at

About is an online real estate community where homeowners, buyers, sellers, and real estate agents and professionals find and share vital information about homes, for free. Launched in early 2006 with Zestimate® values and data on millions of U.S. homes, Zillow has since opened the site to community input, data and dialogue, including "Home Q&A." Zillow's goal is to help people become smarter about real estate -- say about real estate and individual homes. One of the most visited real estate Web sites, Zillow was the only Internet company named by Advertising Age magazine to its 2006 "Marketing 50" list of the most powerful consumer brands. Zillow is headquartered in Seattle and has raised $87 million in funding. and Zillow are registered trademarks of Zillow, Inc.

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